MILAN—DaTE, the Italian eyewear exhibition, has unveiled the exhibitor list for its 2026 edition, scheduled for September 12 through 14 in Naples, Italy. As reported in VMAIL, Naples’ Salone Margherita will play host to DaTE 2026, which will spotlight contemporary eyewear, independent brands, new creative visions and more. The exhibition will feature inspirations and networking moments designed for buyers, opticians, press and industry professionals, show organizers said, all in a setting that is both immersive and informal.
The popular DaTE party will be held on Saturday, September 12, starting at 7:00 p.m., offering attendees an opportunity to meet in a relaxed and engaging setting.
The complete list of exhibitors for the 2026 edition of DaTE is available online here. This year, the exhibition debuts its first ophthalmic lens exhibitors, which show organizers said “expands the contemporary eyewear narrative and enriches the exhibition experience with new content and new connections among the industry’s key players.”
“We are very satisfied with the growth of DaTE, especially at such a delicate time for the market, both in Italy and abroad,” said DaTE president Davide. “After the relaunch edition at Cocoricò, which brought together 110 brands and 1,000 visitors, we again Degl’Incerti Tocci felt the same enthusiasm for the Napoli edition. Many companies spontaneously contacted us even before the official opening of sales, a sign that the desire to come together in a culture of cooperation is stronger than ever.
“This is why we committed to keeping exhibition space costs accessible, offering meaningful support to companies during this particularly complex phase for the industry,” Degl’Incerti Tocci said. “We are also particularly proud of our collaboration with ITA (Italian Trade Agency) which, thanks to the hosted buyers project, aims to bring about 30 buyers from Europe and the Mediterranean area to DaTE—a crucial opportunity to enhance Made in Italy and create new international business opportunities for our exhibitors. We want to continue building an event that can listen to the industry, foster genuine relationships and offer an experience that goes beyond a mere exhibition.”
Registration for DaTE 2026 is open now for visitors and press.